01-11-2011 Presentation: Main Street Program- r 1 NOM
Downtown Woodburn
ain Street Update
Woodburn City Council
F- January 11, 2010
Oregon Main Street
Background
1. Provides assistance, training, technical
assistance to communities who want to
revitalize their downtowns
2. Follows National Main Street approach —
goal is to build livable, high - quality
communities that grow Oregon's economy
3. 2200 cities nationwide... several dozen are
in Oregon (Albany is an example)
Oregon Main Street
Background
uilt upon
— Organization — represented by full spectrum (business,
property owners, banks, local government, chamber)
— Promotion — create excitement downtown through
activities — street festivals, retail events, marketing to
shoppers, investors, & visitors
— Design — overall clean -up, attractive buildings, recognizing
historic design, creating a quality place to shop and live
Economic restructuring — recruiting new businesses,
converting unused spaces into used spaces
Follows the goals of the DDP — lots of work already
done
• March 2010 —City Council authorized evaluating (exploring)
" the Main Street Program for Woodburn's downtown area.
Oregon Main Street
Background
Different levels of involvement
Exploring downtown basically showing interest in
Main Street Program, minimal training, community
assessment
— Transforming downtown — for communities
committed to downtown revitalization — through
planning, staffing, funding —following the Main Street
approach. Technical assistance for taking things to the
next I eve I
— Performing Main Streets — communities with
performing downtowns under the guidelines of the
Main Street Program
Oregon Main Street
Where are we?
• Training provided by Oregon Main Street
Program
• On -site training provided
• Statewide conference —Albany, Oregon
Downtown businesses and residents excited
about the program
Downtown businesses and residents working
together to make a successful downtown
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Downtown Action Committee
• Merri Berlin Ben Thomas
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• Leonel Soto
Erubiel Valladares
Bruce Crane
• Tom Homer
Kathy Figley
Nikki Debuse
Lisa Ellsworth
• George Gubbins
• Socorro Villarreal
• Manuel Villanueva
• Martin Ochoa
• Mike Bergeron
• Juan Pacheco
• Jose Gonzales
• Carmen Cruz
• Ivan Caballero
• Freddy Samaniega
• Ambrosio Perfecto
• Armando Dominguez
Downtown Woodburn
What's different this time?
*Businesses owners and individuals are present and
active
*Their presence shows their trust
*High levels of energy to do actions
*Motivation to tell others to participate
*The meetings are bilingual; English and Spanish.
This fact speaks volumes and will shape us a diverse
group that is working together and moving forward.
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Downtown Action Committee
Officers
Erubiel Valladares — President
Ivan Caballero —Vice President
Bruce Crane — Secretary
Joes Gonzales — Treasurer
— Officers elected by Downtown Action Committee
members
—Nine members stepped forward to serve as
pq officers
Downtown Action Committee
What Next?
Following - Oregon Main Street Program
Goals /Mission Statement
Work Program /Action Plan
— Four Subcommittees formed:
• Organization
• Promotion
• Design
� • Economic restructuring
— (All committees meeting monthly — if not more!)
Downtown Action Committee
What Next?
,esponsible for establishing overall direction
-Sets goals
- Overall work program
- Committee oversight
• Organization
• Promotion
• Design
• Economic restructuring
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Chamber /City Involvement
• Don Judson, Woodburn Chamber of
Commerce
• Public Works — overall support for the
downtown
Police Department — support as needed
Robyn Stowers,, Community Relations Officer
'• Jim Hendryx,, Economic and Development
Services Director
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